European retailers' lobby, comprising EuroCommerce, EACT, EPA, IATA, Independent Retail Europe and SMEunited, urged EU regulators to carve out exemptions from the EU's mandatory cash acceptance rule in the Legal Tender Regulation. They argue safety concerns from cash on-site, and want either continued ability for retailers to use 'No Cash' signs or for member states to apply exemptions due to varying cash usage across markets. The coalition requests that the Commission and EU-wide rules accommodate these exemptions to reflect diverse conditions across member states.